Entries by Team Switch

Infographic: How Netflix, The ABC & SBS Dominate Australia’s Streaming Wars

Source: B&TMagazine 01 February 2018 While Netflix dominates, new research shows that ABC iview and SBS On Demand are the other significant contributors to the growth of streaming services in Australia. Check out the full findings in the infographic below. According to new research into Australia’s streaming habits, almost seven in ten Australians (69 per […]

Netflix, ABC iView & SBS Dominate Oz Streaming Wars

Source: ChannelNews 01 February 2018 Latest findings from Switch Media has revealed Netflix, ABC iView and SBS On Demand are Australia’s dominant streaming players, with over half the population utilising the three services. Netflix comes in as the market leader, with 69% of Aussies using the service. ABC iView places second with 57%, and SBS On […]

Switch bullish on streaming market future

Source: iTWire 30 November 2017 Online video content provider Switch Media claims Australia is set for an explosion in demand in the streaming market as content owners, from TV broadcasters to sporting associations and event promoters, seek to capture the new multi-screen savvy consumer. Switch, an over-the-top streaming technology provider, forecasts greater demand as the […]

Marketer’s simple answer to adblockers: ‘Make ads less irritating’

Source: The Sydney Morning Herald 27 NOVEMBER 2017     Advertisers and adblockers have gone head to head, but experts say the focus of marketing companies is now moving away from technological work arounds to stopping consumers from wanting to download them in the first place. Christopher Stenhouse, chief executive at Switch Media, warned technology would continue to be neck and neck, […]

What Switch Media got up to at NAB 2016!

  Our first year exhibiting at NAB Show was a huge success! We enjoyed exploring the emerging innovations and technologies around online video and were honored to showcase our own world class product innovations at the show, from live and file based video ingest through to app and player technologies.   Of most interest to attendee’s was our server-side adinsertion product AdEase. The approach of an OVP agnostic offering is an industry first providing broadcasters a way to address the rise […]

Australian broadcaster fights ad blockers with Switch Media’s AdEase

MULTICHANNEL NEWS, 14 APRIL, 2016 Australian multicultural broadcaster SBS has commenced rolling out Switch Media’s new anti-ad blocking technology across its OnDemand services including their network website, iOS and Android apps. Switch Media’s AdEase – which is being showcased to the world at the National Association of Broadcasters (NAB) conference in the US next week – […]

Switch Media at SMPTE 2015

Switch Media are excited to share that we will be at SMPTE 2015 on 14-17 July showcasing our world class solutions as well as launching two new products in market: our enhanced video content management system, Switch Media Manager, and our advanced monetisation solution AdEase. Visit us at booth B-54 to meet the team, see […]

Switch Media delivers services for Network Ten’s coverage of the XX Commonwealth Games 2014

Sydney, Australia – July 2014 – Multi-screen video specialists Switch Media have partnered with Network Ten to provide multi-device coverage of the XX Commonwealth Games 2014 from Glasgow, Scotland. Switch Media is supporting delivery of live and on demand Commonwealth Games video footage and results to TENplay website and apps. Switch Media’s cloud based video content management system, the […]

Switch Media delivers music streaming platform to support enhanced Internet delivery service for Satellite Music Australia

Delivering managed content services for music, video, news and advertising. Multi-screen video specialists Switch Media today announced it has delivered a new service platform to support the continuing delivery of Satellite Music Australia’s (SMA) managed content services. With access to the largest digital database in the Southern Hemisphere, SMA delivers licensed content to over 3,000 […]

Switch Media helps to create a user-friendly RMIT video service to capture, publish and edit digital media content.

Delivering video content to enhance research, learning and educational activities. Multi-platform video specialists Switch Media today announced it has partnered with RMIT Publishing to support the development, delivery and operation of the RMIT video service Informit EduTV. RMIT Publishing is the leading provider of online research specialising in content from Australia, New Zealand and the […]