News on Switch Media Products and Services, and Press Releases
Foxtel Switches To Switch Media’s AdEase
/in News, Whats newB&T MAGAZINE, 01 AUGUST 2016 Foxtel subscribers are set to enjoy a more streamlined experience with the introduction of Switch Media’s AdEase technology. This week Foxtel introduced server-side ad insertion to replace its client-side solution which will provide a more seamless viewing experience on smartphones and tablets. Christopher Stenhouse, CEO of Switch Media, said the roll […]
AdEase counteracts ad-blockers that are costing the industry millions
/in News, Whats newSwitch Media CEO interviewed on SkyNews MediaWeek around AdEase CEO and Co-Founder of Switch Media, Christopher Stenhouse was interviewed on the SkyNews MediaWeek program and spoke to host Nadine Blayney and James Manning around how AdEase is helping to counter act ad-blocking technology that is costing the industry millions. Watch interview: Source: SkyNews MediaWeek 19 […]
What Switch Media got up to at NAB 2016!
/in News, Whats newOur first year exhibiting at NAB Show was a huge success! We enjoyed exploring the emerging innovations and technologies around online video and were honored to showcase our own world class product innovations at the show, from live and file based video ingest through to app and player technologies. Of most interest to attendee’s was our server-side adinsertion product AdEase. The approach of an OVP agnostic offering is an industry first providing broadcasters a way to address the rise […]
Australian broadcaster fights ad blockers with Switch Media’s AdEase
/in News, Whats newMULTICHANNEL NEWS, 14 APRIL, 2016 Australian multicultural broadcaster SBS has commenced rolling out Switch Media’s new anti-ad blocking technology across its OnDemand services including their network website, iOS and Android apps. Switch Media’s AdEase – which is being showcased to the world at the National Association of Broadcasters (NAB) conference in the US next week – […]