AdEase counteracts ad-blockers that are costing the industry millions

Switch Media CEO interviewed on SkyNews MediaWeek around AdEase

CEO and Co-Founder of Switch Media, Christopher Stenhouse was interviewed on the SkyNews MediaWeek program and spoke to host Nadine Blayney and James Manning around how AdEase is helping to counter act ad-blocking technology that is costing the industry millions.

Watch interview:

Source: SkyNews MediaWeek 19 May 2016

What Switch Media got up to at NAB 2016!

 

Our first year exhibiting at NAB Show was a huge success! We enjoyed exploring the emerging innovations and technologies around online video and were honored to showcase our own world class product innovations at the show, from live and file based video ingest through to app and player technologies.

 

Of most interest to attendee’s was our server-side adinsertion product AdEase. The approach of an OVP agnostic offering is an industry first providing broadcasters a way to address the rise of ad blocking software in a low touch methodology.

 

 

Here’s a snapshot of how this fits in with our end to end OTT solution and suite of highly sophisticated products.

 

At NAB Show we were also honored to have the opportunity to share our innovations and expertise through various appearances during the show.

 

CEO Christopher Stenhouse was interviewed live at NAB Show.

 

 

Broadcast Director Bruce Hume presented on how to optimise multi-screen online video.

 

 

Head of Product Mark Wilson featured in the panel discussion around monetisation.

 

If you have any questions or would like to discuss working together moving forward, please do not hesitate to contact us.