Whitepapers

OTT Insights

Uptake, Perceptions and the Worldwide Evolution

FIND OUT ABOUT:

  •  How to best monetise content while providing a quality viewing experience.
  • Where and how consumers use streaming services in Australia.
  • Where the OTT streaming industry may be headed in the future.
  • How to meet the demand for quality content in a rapidly changing industry.

Linear Ad Insertion

insights into the various approaches to ad insertion for Linear TV

COVERING:

  • Linear ad avail signalling
  • Issues for OTT usage of SCTE 35
  • Traditional cable/IPTV/satellite linear
  • Linear Addressable for OTT SSAI
  • Zoned Linear Addressable for OTT SSAI
  • Remote Period ad insertion (DASH/ATSC3)