News on Switch Media Products and Services, and Press Releases
Exclusive research findings around Australian Streaming Habits – Infographic
Switch Media worked with Stable Research to conduct a body of primary research that explored Australia’s media viewing preferences and consumption habits. See below for a snap shot of some of the interesting findings from this research exclusive to Switch Media. Further insights to be revealed soon.
Switch Media COO speaks with ABC News around Australia’s viewing habits
Switch Media COO, Mark Wilson is interviewed by Michael Rowland and Virginia Trioli on ABC News Breakfast around the streaming habits of Australians, sharing insights derived from research commissioned exclusively by Switch Media. Findings reveal that Netflix, ABC iView and SBS On Demand are Australia’s dominant streaming players, with over half the population utilising the […]
Infographic: How Netflix, The ABC & SBS Dominate Australia’s Streaming Wars
Source: B&TMagazine 01 February 2018 While Netflix dominates, new research shows that ABC iview and SBS On Demand are the other significant contributors to the growth of streaming services in Australia. Check out the full findings in the infographic below. According to new research into Australia’s streaming habits, almost seven in ten Australians (69 per […]
Netflix, ABC iView & SBS Dominate Oz Streaming Wars
Source: ChannelNews 01 February 2018 Latest findings from Switch Media has revealed Netflix, ABC iView and SBS On Demand are Australia’s dominant streaming players, with over half the population utilising the three services. Netflix comes in as the market leader, with 69% of Aussies using the service. ABC iView places second with 57%, and SBS On […]