Switch Media supports the launch of FOX SPORTS NRL App service for the iPad

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Live, On Demand and Catch Up TV

Following on from their successful development of the Foxtel GO Service, multi-screen video specialists Switch Media have recently delivered platform integration and hosting services to support the operation of Fox Sport’s new NRL app service for iPad.

The new app, now available from the Apple iTunes store, provides LIVE streaming of Fox Sports five weekly matches. In addition, the app provides a VoD catch-up service for all other matches broadcast during each round, access to weekly NRL shows, and other NRL news services.  With unique dedicated fan features such as ‘My Team’ personalization, play-by-play tracking and analysis of all games played through an interactive “Match Centre”, the new app is giving NRL fans unprecedented mobile access to NRL coverage and an enjoyable social environment in which to share their favorite moments.

Whilst Fox Sports decided to build the iPad app itself, it chose to use Switch Media’s cloud based video content management system , the Switch Media Manager, to host the service and to deliver a workflow environment to support it’s continued operation.

Switch Media CEO Christopher Stenhouse commented,“With access to our extensive library of Media Manager API functions, Fox Sports was able to easily develop and deliver the app within an extremely tight deadline. The end result speaks for itself as an outstanding new NRL fan service.”

Other key components supported by the Switch Media Manager platform include support for Fox Sports chosen DRM platform provider, login access, device management, encoding services, VoD, EPG and remote recording with access to IQ set top box functions.

St George Illawarra great Mark Gasnier commented

“The new Fox Sports NRL app is phenomenal, and has the potential to take the fan experience to another level.”

For more information on Fox Sports NRL app click on: http://www.foxsports.com.au/mobile/nrl-app?utm_source=homepage&utm_medium=link&utm_term=nrl-app&utm_campaign=more-info