Free white paper on Linear Ad Insertion

This paper provides insights into the various approaches to ad insertion for Linear TV, including the advantages and issues related to each. It begins with a discussion of existing techniques used in traditional linear delivery and then discusses options for OTT delivery.

LINEAR AD INSERTION WHITEPAPER COVERS:

Linear ad avail signalling (SCTE 35)
Issues for OTT usage of SCTE 35
Traditional cable/IPTV/satellite linear
Linear Addressable
Linear Addressable for OTT SSAI
Zoned Linear Addressable for OTT SSAI
Remote Period ad insertion (DASH/ATSC3)

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Free white paper on Linear Ad Insertion

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